Koenig Newsroom

Koenig Advertising Continues to Boost Clients with Quality Website Development

Friday, September 10, 2010

Two websites developed by Koenig Advertising Public Relations, www.CreditHelpNY.org and www.Christopher-Community.org, were recently launched, bringing to five the number of websites the Syracuse, NY full-service marketing communications company has completed in 2010. At least two more high-quality client websites will be completed this year.Consumer Credit Counseling Service of Central New York’s (CCCS) www.CreditHelpNY.org website is deep with content, not only to acquaint visitors with the organization’s services but to also offer abundant and helpful information on budgeting, credit reports, purchasing a home and more. The website contains informational videos produced by Koenig Advertising and carries the same theme and look as the television and radio campaign Koenig created for CCCS. The site also encourages client feedback, online counseling and a private sign-in for client accounts.

Christopher Community helps low- and moderate-income families and seniors find housing to fit their specific needs. Its new website at www.Christopher-Community.org uses a powerful custom database component that allows visitors to easily and efficiently browse the more than 100 property listings that include property name, description, images, contact information and address. Additionally, Google Maps is integrated into the page indicating the geographic location of the property. The database system developed by Koenig not only powers the website, but also serves as an internal operational tool for Christopher personnel, offering property and contact management capabilities.

The CCCS and Christopher Community websites both use custom Content Management Systems (CMS) that allow the client to maintain and update website information themselves. Additionally, both websites take advantage of best practices in Search Engine Optimization (SEO), an area in which Koenig and its partners excel.

Company president Stewart Koenig said that not-for-profit organizations like CCCS and Christopher Community can reap the same benefits as for-profits in developing powerful websites. “We’re designing graphically pleasing, marketing savvy websites with powerful database components for many of our clients,” Koenig said.

Other Koenig-developed websites launched this year are MCS, www.mcscoding.com; Rudy Schmid Body and Frame Shop, www.rudyschmid.com; and the New York Self Insurance Association, www.nyselfinsurance.com.

Located in Syracuse’s historic Armory Square, Koenig Advertising Public Relations (www.koenig-adpr.com) has served a wide range of commercial, government and not-for-profit clients since 1988.